insix internet marketing analytics provides the practice of measuring, managing and analyzing your online marketing performance to maximize your internet marketing effectiveness .insix internet marketing strategists in Toronto will help you to be more efficient about your internet marketing budget and help you to minimize your web marketing dollars.
While web analytics measure things a webmaster cares about, like page load times, page views per visit, and time on site, marketing analytics, measure business metrics like traffic, leads, and sales. Internet marketing analytics include data not only from your website, but also from other sources like email, social media, and even offline events. With internet marketing analytics, you can understand the effectiveness of your online marketing campaigns, not just the effectiveness of your website. Internet marketing specialists at insix help you to identify how each of your business marketing initiatives (e.g. social media vs. email marketing, etc.) stack up against one another and allows you to understand how well you are achieving your business goals.